A Famtrip delegation, including representatives from European travel agencies from France, Greece, Austria and Germany, is on a trans-Vietnam tour from Feb. 12-20 to study the Vietnamese market and seek cooperative opportunities in Vietnam.
According to the leading tour operator Viettravel, the delegation will conduct surveys at some of Vietnam’s most famous tourist sites, such as Hanoi, Ninh Binh, Ha Long, Da Nang, Hoi An, Hue, Ho Chi Minh City and the Mekong Delta as well as visiting various hotels and restaurants en route.
The travel agencies will use the results of the surveys to draw up a list of recommendations for the country’s future tourism development
Viettravel was a pioneer in organizing Famtrip tours to increase the number of foreign tourists visiting Vietnam, in response to the Vietnam National Administration of Tourism (VNAT)’s stimulus plan.
The company has also accelerated programs to promote Vietnam’s diverse and attractive range of tourism products in European markets, including a month-long discount program, which began on Feb. 1.
Famtrip delegations from Japan and the Republic of Korea have previously visited Vietnam. As a result of these trips, Vietnam has been described as a safe destination with beautiful landscapes and suitable price policies by international travel agencies.
The 86-million-strong nation has been selected by the Japanese Tourism Association as one of the top five destinations to be marketed in Japan in order to achieve its target of encouraging 20 million Japanese people to travel abroad this year.
Le Hong Viet Thao, a Viettravel communications officer, said that Famtrip is a new form of tourism promotion that has proven to be both economical and effective.
It is a free tour offered to travel agencies, visiting one or more tourist sites in a country in order to study the tourism products on offer there, thus helping them to design effective and practical tour programs for their customers.